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From site selection to outlet performance, one digital platform now unifies how Telkomsel plans, builds, and monitors network growth across Indonesia.
SIFA 2.0 presents an integrated platform to support faster and more precise decision making for Telkomsel which impacts the Customer Experience.
The platform connects various sources of information in one integrated system, so that the planning, implementation and evaluation processes can run more quickly, accurately, efficiently and have a direct impact on Telkomsel customers.
SIFA 2.0 is designed so that faster and more accurate decisions ultimately result in a direct benefit for Telkomsel customers.
Telkomsel products distribution at the retail level has improved, reaching customers more evenly and effectively.
Data insight and field activity from Sales Team has helped ensuring the product availability meets the customers’ demand.
Customers can experience Telkomsel’s most upgraded network faster.
SIFA is a Super App that integrates data from Sales, Marketing, Network, Finance, and Operation in one platform — resulting in a more effective cross-directorate strategic initiative execution for Mobile and Fixed Broadband businesses.
"The competitive landscape today plays out in the hearts of our customers. Fortunately, we have SIFA 2.0! This application makes outlet mapping and market condition checks far easier and more precise, thanks to data-driven insights. That same data allows us to track competitor movements and monitor their actions with greater acuity."
Choosing optimal site locations to provide service coverage and quality that meet the customers' needs with SIFA 2.0 features.
Powered by SIFA 2.0 Machine Learning, Telkomsel analyzes various data to understand customers' potential needs in each region, resulting in a more effective network and service development.
Identifies the closest distribution channels and outlets to ensure customers can easily access Telkomsel products, services, and information center.
Direct verification on the field ensures the product and service availability for all customers, supported by automatic analysis and reporting for a more agile decision making.
See how SIFA 2.0 works right in the field.
Gaining direct insights into customer needs, behaviors, and experiences to support a more precise decision-making.
Identifying areas requiring service improvements and supporting more effective network development planning.
Understanding regional characteristics, customer potential, and market conditions to determine business development priorities.
Transforming data and insights into recommendations that help improve customer experience and business performance.
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